TWO more rakes of prestigious AP EXPRESS branded by NMDC- one of our biggest customers & the largest producers of Iron ore in India. Earlier, National Mineral Development Corporation did train branding of two rakes out of four rakes of AP express. A check of Rupees ONE CRORE towards branding was handed over to DRM Shri Anup Satpathy by NMDC official Shri Niranjan Naik. With this all the four rakes of AP express got branding by NMDC.
The train branding is a perfect way to attract the attention of commuters who travel by trains across the country. It is the easiest, fastest and most effective way to reach out to lakhs of consumers by advertising on train exterior. AP Express passes through Telangana, Madhya Pradesh, Maharashtra and Uttar Pradesh after commencing journey from Andhra Pradesh. It has good reach to the public during its journey.
Indian Railways having the highest captive of eyeballs in its entire system, is an important source of communication for global market. Railway is offering a vide range of advertising facililites for brand promotion by the way of train branding, station branding etc. Waltair Division has also took various initiatives in this connection, where the train branding was done with RINL and NMDC to promote their brand in best possible manner
